Classic Blue - The Color of the Year 2020

For over 20 years, Pantone's color of the year has been used as inspiration and has influenced product development across a range of sectors.

For 2020, the company announced Classic Blue (PANTONE 19-4052) as its big bet.

The so-called Classic Blue promises to invade the collections of the coming times. Calm, confidence and affinity are the feelings that, according to Pantone, the color inspires. “PANTONE 19-4052 Classic Blue brings a sense of peace and tranquility to the human spirit, offering a feeling of refuge. It helps concentration and clarity and refocuses our thoughts.”

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Seen as a reflective blue tone, Classic Blue also promotes resilience.

It is a color that easily finds harmony between all aspects. “Classic Blue” is a timeless and long-lasting shade that stands out for its simplicity and elegance.